Privacy Policy

What we collect

When you use our website, we collect:

• Email addresses you provide through our forms (checklist downloads, waitlist signups, contact form, charity submissions).
• Messages you send through our contact form or charity submission form.
• Analytics data through Google Analytics 4, including pages visited, time on site, and general location. This data is anonymized and does not identify you personally.

How we use it

We use your information to:

• Send you the resources you requested (checklists, free chapters, launch notifications).
• Respond to your messages and charity submissions.
• Improve our website through aggregated analytics.

We do not sell your personal information. We do not share it with third parties except as required by law or to operate our website. Our service providers include:

• Google Analytics 4 for website analytics (data may be processed on Google servers).
• Google Apps Script for processing form submissions (contact, waitlist, charity, and email capture forms).
• Our payment processor (when checkout launches) for secure payment handling. We do not store payment card details.

Data retention

We keep your information only as long as needed for the purposes described above. Email addresses from our forms are retained until you unsubscribe or request deletion. Contact form messages are retained for up to 2 years. Analytics data is retained according to Google Analytics default settings (14 months).

California privacy rights

Under the California Consumer Privacy Act (CCPA), California residents have the right to know what personal information we collect, request deletion, and opt out of any sale of personal information. We do not sell your personal information, so there is no sale to opt out of. To exercise your rights, email [email protected] and we will respond within 30 days. We will not discriminate against you for exercising your rights.

International visitors

Our website is operated in the United States. If you visit from outside the US, your information will be transferred to and processed in the United States, where data protection laws may differ from those in your country.

Your rights

Depending on your state of residence, you may have the right to:

• Know what personal information we have about you.
• Request deletion of your personal information.
• Opt out of marketing communications at any time.

To exercise any of these rights, email [email protected] and we will respond within 30 days.

Cookies and tracking

We use Google Analytics 4 to understand how visitors use our site. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Data security

We take reasonable measures to protect your information. Email submissions are processed through secure form handlers. No method of internet transmission is 100% secure, but we do our best.

Children

Our website is intended for business owners and is not directed at children under 13. We do not knowingly collect information from children.

Changes to this policy

We may update this policy from time to time. Changes will be posted on this page with an updated date.

Contact

Questions about this policy? Email [email protected] or write to:
Pardalux LLC
9925 Haynes Bridge Rd, Suite 200 #2024
Alpharetta, GA 30022