The 83-page playbook
The complete lead system, explained step by step in plain language.
The Roofer's Blueprint, by Pardalux
Stop Losing the Roofing Leads You're Already Paying For
The lead playbook for residential roofing contractors.
What's inside
Everything you need. Nothing you don't.
The 25-item template and SOP library
Scripts, templates, and checklists your team or a VA can run this week.
7 bonuses
Extra tools and quick wins that ship with the founding edition.
The 30-day implementation plan
A week-by-week path from first read to working system.
Questions roofing contractors ask
The answers you're searching for.
Roofing contractors ask these questions every day. Here are the straight answers.
How do I get more leads for my roofing company?
Stop buying the same leads your competitors buy. The Roofer's Blueprint shows you how to capture every lead that already finds you: missed calls called back in 5 minutes, website visitors turned into booked estimates, and a review engine that makes your phone ring on its own. Most roofers don't have a lead problem. They have a lead capture problem. The Blueprint fixes that first.
How can I close the sale quicker?
Speed wins. The contractor who follows up in 5 minutes beats the one who follows up in 5 hours, every time. The Blueprint gives you the exact follow-up scripts, the estimate follow-up sequence, and the objection handlers that turn "let me think about it" into signed contracts. No pressure tactics. Just a system that keeps you first in line.
How much does a marketing expert cost?
A marketing agency for trade contractors typically runs $3,000 to $10,000 per month, plus ad spend, and most of them have never sold a roof. A marketing hire typically costs $60,000 to $90,000 a year before benefits. The Roofer's Blueprint is $97. It gives you the complete system an expert would build for you, in plain language your office manager or a VA can run. You don't need a marketing department. You need the playbook.
Should I hire a marketing team or do it myself?
Neither, yet. Before you hire anyone, you need a system for them to run. Agencies and hires fail when there's no playbook: no follow-up process, no scripts, no measurement. The Blueprint is that playbook. Run it yourself or with your current team first. When you do hire, you'll hand them a working system instead of a blank slate.
How can I better run my roofing business?
Most roofing owners are great at roofing and drowning in everything else. The Blueprint systematizes the part that keeps owners up at night: the revenue side. Lead capture, follow-up, estimate tracking, review generation, and reactivation of old leads, all as checklists and SOPs. When marketing runs on rails, you get your time back for the work that actually needs you.
Who it's for
Built for owners, not marketers.
Owners of residential roof replacement companies with 2 to 20 employees. Built for non-technical owners: if you can use email, you can run this system.
Founding edition
$97 $147
For the first 200 buyers. Then $147.
Founding edition launching soon. Join the list and be first in.
14-day money-back guarantee